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A flexible e-solution to bring your Travel and Tourism lessons to life! This engaging, adaptable resource harnesses the use of technology to help tutors and teachers provide a more visual whole-class teaching environment via interactive whiteboard or projector. It caters for a variety of learning styles and includes full tutor support. Twenty key topics are delivered through animated lesson presentations, including video clips and interactive activities, to make learning theory more fun. The software covers a wide range of units within Travel and Tourism making it ideal for use with any Level 3 Travel and Tourism course. A syllabus mapping grid shows exactly where each topic fits in to a specific course. Contents: The Travel & Tourism Industry; Business of Travel & Tourism; Customer Service; Marketing; Travel Destinations; Tourism Development; Working in Travel & Tourism; Human Resources
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Contents
The Travel & Tourism Industry
- Development & structure
Business of Travel & Tourism
- Interrelationships & Interdependencies
Customer Service
- Customer Service Skills
- Why have customer service?
- Customer types and needs
Marketing
- The marketing mix
- Marketing Communications
- PEST & SWOT analysis
Travel Destinations
- UK destinations
- Europe destinations
- Worldwide destinations
Tourism Development
Working in Travel & Tourism
- Working overseas
- Work-based experience
Human Resources
- Human resource management
- Recruitment and selection
- Performance management
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| Format and Licence |
Status |
Ex.Vat |
Inc.Vat |
Code |
30520 |
| Windows CD-Free Site Licence |
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£295.00 |
£354.00 |
44441-FSL |
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